Let`s just put nine hours in context for a second. That`s more time than teens typically spend sleeping, and more time than they spend with their parents and teachers. And the nine hours does not include time spent using media at school or for their homework.
Tweens, identified as children 8 to 12, spend about six hours, on average, consuming media, the report found.
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"I think the sheer volume of media technology that kids are exposed to on a daily basis is mind-boggling," said James Steyer, chief executive officer and founder of Common Sense Media, in an interview.
"It just shows you that these kids live in this massive 24/7 digital media technology world, and it`s shaping every aspect of their life. They spend far more time with media technology than any other thing in their life. This is the dominant intermediary in their life."
The report, the first large-scale study to explore tweens and teens` use of the full range of media, according to Common Sense Media, is based on a national sample of more than 2,600 young people ages 8 to 18.
When it comes to consuming media on screens, including laptops. smartphones and tablets, teens, on average, spend more than six and a half hours on screens and tweens more than four and a half hours, the report found.
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